Increase Your Online Sales With Better Quality Product Photos
The pictures that you use on your website are the only chance to attract potential customers. It lets the customers see the products up close prior to making any purchase. They need to look best.
Posted on February 14, 2019
If you are running a business where you sell your products and services online, good photographs of your products are very important. The pictures that you use on your website are the only chance to attract potential customers. It lets the customers see the products up close prior to making any purchase. They need to look best.
The best thing that you can do to get high-quality photographs of your products is by hiring a professional photographer or by taking help of the image editing services. But what will you do if the options are not in your budget? Well, there are some techniques following which you can take a good photograph of your business products
Tips to come up with better product photography
1. Get a professional camera:
You may need to buy a camera carrying a minimum 20MP lens. You can easily get one from an online store. You can even take a camera on rent. So, this is something that should not be hard to come by.
2. Take photos at the highest resolution
If you are shooting photos for the web as well as print, you need to take the photos at the highest resolution. Photos which are for printing should be taken at the maximum resolution. Another reason behind this is, you can easily reduce the resolution using software but can’t increase the resolution.
3. Choose a proper background
Use a neutral color for the background. You can choose gray, blue or black. The advantage of using neutral color is the image editor can crop the background out if required. Keep the props to a minimum. Remember that the customers will see your products, not the props.
4. Try to take the photos from near the subject
Don’t move too far away from the subject. You are shooting only the product. You can use the macro features which can found in most of the digital cameras. Macro feature works great while taking close-up shots.
5. Use the preview feature
One of the major advantages of using a digital camera is you can preview photos before printing. If you found an out focused photo, then delete that and take a new photo.
6. Take different types of shots
Take photos of straight at the product, some from different angles and some with a model using the product. Sometimes, a product may require candid shots. However, take permission before using photos having people.
7. Always use best image editing software
The best means, it need not have to be very expensive or kind of professional, but it must have some basic features to edit the photos. For example, tools for cropping, correcting the contrast and brightness, compressing or resizing. You can use Adobe Photoshop or Photoshop Elements for such work. If you think it quite difficult, then get in touch with professional image editing service providers to avail different types of editing services. Your photos will look more professional.
By following these useful tips, you can click some amazing and professional looking product photography under your budget.
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